Thursday, October 3, 2013

Sally's Baking Addiction

When it comes to baking, one person does not have all the answers. That's why I like to read other bakers' baking blogs. Today we're going to take a look at a blog that I often read called Sally's Baking Addiction: A Sprinkle of Fun and Adventure.

Sally likes to write about different recipes she has created. She takes readers through her creating process. She talks about the failures that she underwent during the baking process and she also talks about the successes.

The topics being covered, like I mentioned above are all recipes that Sally has created. This is the only short of topic being discussed, so all other baking topics are not ever talked about. The style is very informal. Sally uses a personal voice so it seems as though she is having a casual conversation with a friend. She posts almost everyday. Her posts are meant for intermediate bakers who have prior knowledge about baking.

The time relevant posts seem to generate the most conversation between readers. For example, one of Sally's latest posts was about pumpkin cookies. This post generated a lot of conversation because, well obviously, pumpkin is a favorite flavor of the fall. Readers tend to ask questions that have to do with following out the recipe, such as, "Why did you choose to add this ingredient instead of this one?". Sally uses many other forums on her blog. She is connected to Facebook, Twitter, Pinterest, and Instagram.

The design of the blog is very well thought out. She uses a lot of color and sprinkles on her pages, to represent the title of her blog. She also has all her information organized in a way that makes it easy to find.

Overall, Sally's blog is very good. I love reading it for new baking ideas and all of her recipes I have tried have come out great. Here's a link to her blog, I recommend you give it a read. http://sallysbakingaddiction.com/ 

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